We're living in a golden age for indie makeup; thanks to the internet, it is very easy for a smaller company to get their name out there and for consumers to get their hands on more niche products that may not be quite so readily available from mainstream companies. With the rise of consumer desire for more unique products, smaller indie companies can grow and thrive and turn into what I like to call 'semi-indie' companies; companies that still make products in smaller batches or that are not sold in retail stores, but that have corporate offices and a larger staff of people to help them run their business. One of my favorite semi-indie companies is Sugarpill, a super cute cruelty-free brand from California owned and operated by a very lovely lady named Amy (she goes by Shrinkle on social media). Sugarpill makes amazing cosmetics; they're best known for their eye shadows, but they recently branched out into lip products. I already own and love one of their liquid lipsticks, the elusive Trinket, so I was very happy when they announced that they'd be releasing a second called Kim Chi.
Everything about Sugarpill is cute, adorable, and well-designed, including their mailers!
Overall I am very, very happy with my Kim Chi liquid lipstick! The color is gorgeous; it's different from everything else I own, but it's still very wearable. It feels very comfortable on my lips; it's never dry or crumbly. When I was testing it out, I even forgot I was wearing it! I didn't eat much during my initial test wear, but I did drink water (from a glass) and soda (from a can) and I didn't notice any transfer or wear. Right now, Kim Chi and Trinket are out of stock, but they are both permanent shades so if you're interested in getting them, make sure to sign up for e-mail alerts when they go back in stock.
Thanks for reading! <3