I don't know why, but I'm a little surprised as to how long the mermaid trend has been holding out. Mermaids were huge last summer, and they're still quite popular. Not that that's bad or anything, mermaids are pretty neat, but with the attention span of the internet and social media, I expected some other mythical creature to be all the rage. Why all this talk about mermaids?
Quick Run Down: $24.99 (I pay $19.99 because of how long I've been a subscriber) a month nail polish/beauty/makeup subscription service from Julep, a Seattle, WA based nail salon/beauty company; a new collection of nail polish each month along with one or two new beauty products (can be either totally new or just new colors of an already existing product); product selection is on the 20th of each month, and you can chose a curated box, customize your own (with limitations; you generally end up with three items), send a box to someone else, or skip your box altogether.
Overall, I'm very happy with my July 2016 Julep Maven box! I got two nail polishes, a fan brush, and a cuticle cream for $20, which is a pretty good deal (I think it would be a good deal even at the $25 mark). I think a lot of value with this box comes from the fact that you can customize it; mystery boxes are a lot of fun, and the 'treasure hunting' aspect of them can be very exciting, but with the highs, you also have to deal with the lows of poor value products and products that you can't use. With customizable boxes, you're basically guaranteed to like every product; what makes it even better is that, if you don't like anything that month, all you have to do is skip!
Thanks for reading! <3