It's no secret, I love subscriptions boxes. As do a whole bunch of other people; so much so, that there are entire blogs, Youtube channels, and Instagram pages (to name but a few social media platforms) dedicated to them. It's also no secret that I love makeup, and because of my love of makeup, I am quite fond of Sephora. So! When I heard that Sephora was coming out with their own subscription service, I was understandably quite excited. Unfortunately, Sephora has been slowly rolling out their service, offering it to only a select few regions at a time (though I think they also offer it to popular bloggers/Youtubers, regardless of their region). I signed up for the wait list as soon as I was able to, and was finally able to fully subscribe starting in March.
Quick Run-Down: a monthly beauty subscription box curated by Sephora (and, because of this, all the products sampled are sold there); $10 a month, shipping included; five deluxe, possibly full, size beauty samples, plus a monthly perfume sample (that's what I'm assuming based on the wording of the info booklet); no online rewards, but you get a Play! Pass that you can bring into any Sephora and use to get 50 extra Beauty Insider points with a purchase (I've heard that some places will let you use it with any purchase, while others say it has to be an item that was sampled in that month's box; Sephora has been slowly training their employees and not everyone knows how to redeem these cards yet).
Overall, I got five deluxe sized samples and one full size product for a total value of about $34.45 (which doesn't include the Kat Von D liner). For $10 a month, I think this box is worth it and very comparable to Ipsy and Birchbox (though I like the brands featured in this box more than Ipsy and it seems to be a little more valuable than the items in a Birchbox). Even though a lot of these products are ones that I've tried before, almost all of them are high quality products from well-respected brands, so I don't mind getting more to sample.
The sizes of these samples are comparable to the 100-point rewards/free products with $25+ purchases that Sephora offers, so if you think about it that way, you're getting quite a good deal (especially if you redeem the Play! Pass for the 50 bonus points). If you're interested in this box, or even if you're on the fence, I would recommend signing up for the waitlist for this service (I don't think people are able to immediately subscribe yet; I think you still have to wait for Sephora to offer it to you); once Sephora does offer the subscription to you, you're not obligated to take it, so if you change your mind later, at least you were on the list.
Thanks for reading! <3